700 million households still with analogue TV

October 25th, 2012

CAMBRIDGE — The Digital TV Consultancy has announced that the ‘Digital TV World Databook 2012‘ report has been added to its Market Research store.

About 370 million digital homes were added around the world between end-2007 and end-2011 – or an average of 93 million more digital homes each year, according to the report from Digital TV Research. The Digital TV World Databook estimated that this took the digital TV household total for the 80 countries covered in the report to 675 million.

Half the world’s TV households now receive digital signals. Digital TV penetration climbed from 23.5% at end-2007 to 48.5% by end-2011. However, there were still 714 million analog TV households (mostly terrestrial and cable, with a few analog DTH ones) by end-2011. This total was down from 989 million at end-2007.

Subscriber, households, penetration and revenue data are included for the period from 2007 to 2011 for cable TV, IPTV, satellite DTH and terrestrial broadcasting.

The report covers Algeria, Angola, Argentina, Australia, Austria, Bahrain, Belgium, Brazil, Bulgaria, Canada, Chile, China, Colombia, Cote D’Ivoire, Croatia, Cyprus, Czech Republic, Denmark, Egypt, Estonia, Finland, France, Germany, Ghana, Greece, Hong Kong, Hungary, India, Indonesia, Ireland, Israel, Italy, Japan, Jordan, Kenya, Kuwait, Latvia, Lebanon, Lithuania, Malaysia, Mexico, Morocco, Netherlands, New Zealand, Nigeria, Norway, Oman, Pakistan, Peru, Philippines, Poland, Portugal, Puerto Rico, Qatar, Romania, Russia, Saudi Arabia, Serbia, Singapore, Slovakia, Slovenia, South Africa, South Korea, Spain, Sweden, Switzerland, Syria, Taiwan, Tanzania, Thailand, Tunisia, Turkey, Uganda, UAE, UK, Ukraine, USA, Venezuela, Vietnam, Zambia.

Published in June 2012, the 350-page report comes in three parts:

  • A 112-page PDF file providing a global Executive Summary and Comparison Tables.
  • A 161-page PDF file providing data from 2007 to 2011 for 80 countries.
  • An excel workbook providing relevant background data for each country, so that the reader can drill down for detail at operator level.